Stellendetails zu: Senior Content Creator (Copy & CRM) (all genders)
Senior Content Creator (Copy & CRM) (all genders)
Senior Content Creator (Copy & CRM) (all genders)
Kopfbereich
Besondere Merkmale
Arbeitsort
Frankfurt am MainAnstellungsart
Vollzeit, Teilzeit (Vormittag, Nachmittag, Abend)Beginn
ab sofortBerufsbezeichnung
- Content Creator
Stellenbeschreibung
We are looking for YOU – Senior Content Creator (Copy & CRM) – to join Oscar Bravo. Crafting clear, compelling content that connects, inspires, and drives action across every customer touchpoint - powered by creativity, collaboration, and a consistent brand voice.
What you’ll do:
- Craft compelling, customer-focused communications throughout the member journey: onboarding, upgrades, anniversaries, reactivation, milestones
- Write engaging newsletters, CRM messages, and campaign copy to drive action and build relationships
- Produce high-quality copy for landing pages, product updates, and marketing initiatives
- Ensure consistent brand voice across all channels and touchpoints
- Research and identify content opportunities, contributing fresh ideas
- Optimize content based on performance, feedback, and objectives
- Create/adapt simple visual assets with the Creative Director
- Maintain and update content in CMS and digital systems
- Deliver content via website, app, newsletters, push notifications, and social media
- Collaborate with other teams for operational excellence in creative execution
Ihr Profil:
What you’ll need:
Several years’ experience as a Copywriter, Content Writer, Editor, or similar content-focused role
Excellent long-copy skills and ability to simplify complex topics into engaging customer communication
Experience with CRM, email marketing, newsletters, or customer lifecycle communication highly desirable
Confident writing across diverse formats: newsletters, landing pages, product updates, and campaigns
Strong grasp of brand communication, storytelling, and audience-driven copywriting
Experience using AI tools to enhance creative workflows and content creation
Familiar with CMS and digital publishing processes
Able to work independently and collaborate with interdisciplinary teams
Experience developing and maintaining a consistent brand voice
Background in membership, loyalty, or community communication is a plus
No people management, but strong ownership, accountability, and professional judgement
Fluent English and German both written and spoken
Arbeitsorte
Unternehmensdarstellung: Deutsche Lufthansa AG
Deutsche Lufthansa AG
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