Stellendetails zu: Senior Content Creator (Copy & CRM) (all genders)

Senior Content Creator (Copy & CRM) (all genders)

Senior Content Creator (Copy & CRM) (all genders)

Kopfbereich

Angebotsart: Arbeit
Arbeitgeber: Deutsche Lufthansa AG

Besondere Merkmale

Arbeitsort

Frankfurt am Main

Anstellungsart

Vollzeit, Teilzeit (Vormittag, Nachmittag, Abend)

Beginn

ab sofort

Berufsbezeichnung

  • Content Creator

Stellenbeschreibung

We are looking for YOU – Senior Content Creator (Copy & CRM) – to join Oscar Bravo. Crafting clear, compelling content that connects, inspires, and drives action across every customer touchpoint - powered by creativity, collaboration, and a consistent brand voice.

What you’ll do:

  • Craft compelling, customer-focused communications throughout the member journey: onboarding, upgrades, anniversaries, reactivation, milestones
  • Write engaging newsletters, CRM messages, and campaign copy to drive action and build relationships
  • Produce high-quality copy for landing pages, product updates, and marketing initiatives
  • Ensure consistent brand voice across all channels and touchpoints
  • Research and identify content opportunities, contributing fresh ideas
  • Optimize content based on performance, feedback, and objectives
  • Create/adapt simple visual assets with the Creative Director
  • Maintain and update content in CMS and digital systems
  • Deliver content via website, app, newsletters, push notifications, and social media
  • Collaborate with other teams for operational excellence in creative execution

Ihr Profil:

What you’ll need:

  • Several years’ experience as a Copywriter, Content Writer, Editor, or similar content-focused role

  • Excellent long-copy skills and ability to simplify complex topics into engaging customer communication

  • Experience with CRM, email marketing, newsletters, or customer lifecycle communication highly desirable

  • Confident writing across diverse formats: newsletters, landing pages, product updates, and campaigns

  • Strong grasp of brand communication, storytelling, and audience-driven copywriting

  • Experience using AI tools to enhance creative workflows and content creation

  • Familiar with CMS and digital publishing processes

  • Able to work independently and collaborate with interdisciplinary teams

  • Experience developing and maintaining a consistent brand voice

  • Background in membership, loyalty, or community communication is a plus

  • No people management, but strong ownership, accountability, and professional judgement

  • Fluent English and German both written and spoken

Arbeitsorte

Unternehmensdarstellung: Deutsche Lufthansa AG

Deutsche Lufthansa AG

Informationen zur Bewerbung